Hey, I'm Pragya.

I turn complex problems into clear strategies and compelling stories. From campaigns to content to data-driven decisions — I work at the intersection of business, creativity, and impact.

Pragya Batu
Tools & Platforms I Work With
Google Workspace Adobe Creative Suite 🎨 Canva Meta Ads Medium Quora 📝 Substack 🏛️ NFSU 💡 Infosys Springboard LinkedIn GitHub 📊 Google Analytics 🤝 EDC NFSU Google Workspace Adobe Creative Suite 🎨 Canva Meta Ads Medium Quora 📝 Substack 🏛️ NFSU 💡 Infosys Springboard LinkedIn GitHub 📊 Google Analytics 🤝 EDC NFSU
Who I Am

About Me

I'm someone who genuinely gets excited by complex problems — and even more excited when I figure out how to untangle them. My background spans digital marketing, content creation, HR strategy, and research, which means I know how to read a room, read data, and read between the lines.

Currently doing research in financial behaviour at NFSU and building digital skills through Infosys Springboard, I'm drawn to work where sharp thinking and clear communication actually move the needle. I care about doing work that's purposeful, polished, and a little unexpected.

When I'm not buried in spreadsheets or strategy decks, I'm writing on Medium and Substack, contributing on Quora, or deep-diving into rabbit holes that accidentally become expertise.

Strategic Thinking Data Storytelling Content & Copy Brand Strategy Business Analysis Consulting Research Problem Solving

Quick Facts

🏛️
NFSU Gandhinagar Integrated BBA–MBA (2025–2030)
✍️
Writer & Creator Medium · Substack · Quora
📍
Based in Gandhinagar, Gujarat
🎯
Interests Management Consulting · Business Analysis · BI · Strategy
What I Do

Skills & Expertise

📊
Analysis & Research
  • Data Analysis
  • Market Research
  • Trend Forecasting
  • Literature Review
📱
Digital Marketing
  • Social Media Strategy
  • Campaign Management
  • SEO & Content
  • Brand Building
✍️
Content & Copy
  • Copywriting
  • Report Writing
  • Blog & Thought Leadership
  • Storytelling
🎨
Design & Visuals
  • Canva
  • Adobe Photoshop
  • Presentation Design
  • Visual Storytelling
💻
Tools & Platforms
  • Google Workspace
  • MS Office Suite
  • Meta Ads Manager
  • Analytics Platforms
🧠
People & Strategy
  • HR Management
  • Strategic Communication
  • Project Management
  • Team Coordination
My Journey

Experience

HR Manager
Intellisoft Company
Nov 2024 – July 2025
  • Led end-to-end recruitment, onboarding, and employee engagement
  • Developed HR policies and maintained employee records
  • Coordinated across departments for smooth HR operations
Digital Marketing Manager
Marketing Strategy Role
Oct 2024 – Nov 2024
  • Managed social media — content creation and scheduling
  • Developed strategies to increase brand visibility and engagement
  • Analysed campaign data to optimise reach and effectiveness
Content Writer
Repute Media & Repute Today
June 2024 – Sept 2024
  • Wrote and published articles on forensic science — featured on Google
  • Researched topics rigorously for credibility and accuracy
  • Collaborated with editorial teams to meet publication deadlines
Beyond Work

Activities & Interests

✍️
Blog Writer
Medium · Substack · Quora
  • Publish essays on life, ideas, and thought-provoking topics
  • Apply SEO and content skills to grow reach and engagement
  • Demonstrate storytelling and creative voice through consistent writing
📈
Interests
What I'm actively exploring
  • Management Consulting & problem-solving frameworks
  • Business Analysis & process improvement
  • Business Intelligence & data storytelling
  • Strategy, decision-making, and financial behaviour
My Work

Projects

🚀

Something exciting is on its way.

Projects are in progress — from BI case studies to strategy work. Check back soon.

My Resume

A full overview of my experience, education, skills, and research. Download it or view it right here.

Say Hello

Let's Build Something Together

Open to internships, collaborations, and interesting conversations.
If you think we'd vibe, reach out — I don't bite.